via simplymeasured.com 1. Compare Engagement Rates 2. Measure Responsiveness Against Market Leaders 3. Quantify Your Reach with Market Context 4. Measure Your “Share of Voice” 5. Dig Deeper with Content Analysis
via 2012.pivotcon.com Created by Flowtown, “Social Advertising Reaching New Heights” is an infographic that explores some of the most fascinating tidbits from our 2011 study.
via sociagility.com 1. The PRINT Index(TM) is a relative measure of each candidate's official profiles on Facebook, Twitter, YouTube plus their own website, as at 21 December 2011, based on five key attributes of social media success: -- Popularity: measures include...
via simplymeasured.com Simply Measured launched a full suite of Google+ analytics when you can immediately understand how is your content trending, who is it reaching and what are people doing with your content. A cool tool!
via techcrunch.com Even though it’s “Android vs. iPhone” in terms of consumer choice, VisionMobile says there won’t be a single winner in the smartphone race. Both platforms have reached critical mass with hundreds of millions of users, making it almost impossible...
via socialtimes.com These days everyone is sharing online, but are we all sharing the in the same ways? Proust.com, a social media niche for families and close friends to tell their stories and share what really matters, asserts that men and women take different...
via msu.edu The fears of the Supreme Court Justices of the 1960s have been realized, but are unlikely to be reversed in the near future, despite the rapid growth of small breweries. This is true not only for the US, but worldwide, as the top four firms increased...
via marketingprofs.com Shoppers who click to retail sites via Facebook convert 1.2% of the time on average, while those who arrive via Twitter convert 0.5% of the time. By contrast, conversion rates are higher for major search engines such as Google (1.9%), Bing...
